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Paper 3- Analysis And Interpretation

For Paper 3, you will conduct a rhetorical analysis of a persuasive artifact, and offer your own interpretations for what decisions may be constructive in developing future persuasion surrounding your topic.

You will select one popular persuasive artifact related to your topic (an episode of a TV show, a magazine article, a film, an advertisement, or some other piece of popular media). This can be the popular artifact you picked in the previous paper, but it does not have to be. Once you have selected an artifact, you will spend the first portion of this paper providing a rhetorical analysis of it. This analysis may consist of things like an assessment following Toulmin’s model, a Burkean analysis, or any other analysis criterion you wish to deploy. You might consider answering some of the following questions through this analysis.

● When was the object produced, and how does its persuasive messaging tie in to the period of its production?

● What are the types of claim that the artifact makes, and what kind of reasoning is the persuader employing in making their case via the artifact? (e.g., inductive or deductive reasoning; examples, statistical, or testimonial evidence, etc.)

● Who is the audience that your artifact is meant to reach? How has that audience interacted with the artifact? (You might want to look up reviews for a film or tv show, articles or profits for an advertisement.)

● What assumptions does the artifact make? These could be either explicit or implicit.

When you make claims about the artifact, make sure to cite how you came to those claims. This could be done either by referring to the models in the Borchers text (or elsewhere), by citing the evidence and analyses you collected in the second paper, or by finding new material that helps you to develop your case.