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Consider the 4 Ps and how you could use them for the most important marketing job you will ever have, marketing yourself….
1.
Describe each component of the the marketing mix (Each P) as it would
relate to your job search. (with YOU being
the Product,
your Price,
your
Promotion and your Place
etc.)
2.
In addition to discussing/applying each of the 4Ps to YOU, please also
specify how you will DIFFERENTIATE yourself from others searching for
jobs (what makes you different and therefore better than other potential
applicants),
3. ANALYZE THE RELEVANT ENVIRONMENT (Chapter 3) that you could face in your chosen career/industry and
4. Carefully describe your PERSONAL ETHICAL STATEMENT (see AMA Code) that will guide your decision making as a new employee.
Be very specific.
Relate your discussion to your personal job search and what employers would want to know about you.
WHEN YOU REPLY TO YOUR CLASSMATE,
CLICK QUOTE
SO THAT I CAN SEE WHOSE POST YOUR ARE REPLYING TO AND WHAT THEY SAID….IT MAKES READING YOUR REPLY EASIER TO PUT INTO CONTEXT.
If you do not use QUOTE,
I cannot count your response to your classmate in your grade.

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