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Help this is what he said about my paper

Nice job discussing the advantages and disadvantages of technological change and how IT can lead to beneficial changes in that industry. 

When you get to the assessment, you will want to include more depth on demographics. Check out my 11/9 announcement about how to find demographic info on a company and my 11/21 announcement about demographics and marketing for some help on this topic.

Your analysis of the benefits of social responsibility and how Starbucks implements CSR initiatives was well done.